A Focus on Added Value Helps the U.S. Cosmetics and Toiletries Market Rebound
Rising consumer confidence, aggressive promotional activity, and technological advances have propelled sales of cosmetics and toiletries in the United States by 2.4% to reach $36.5 billion in 2010 at the manufacturers’ level, according to recently released data from Cosmetics & Toiletries USA 2010, a study by worldwide consulting and research firm Kline & Company. After