Lash Enhancer Products and Services: U.S. Market Brief
Base Year: 2018
Published October 2018
Forecasts to 2022
Regional Coverage: United States
This report explores the dynamic market of consumable lash enhancement products, including both lash and brow growth accelerator products available for take-home purchase through retail stores and professional outlets, as well as lash extensions applied at lash bar studios and in salons.
This report helps subscribers to:
- Identify the leading lash growth product marketers and key lash bar studios and quantify their sales and growth
- Compare the various lash extension offerings through lash bar studios and understand what styles, thickness, length, and curl consumers opt for most
- Identify the key retailers of lash growth products and compare price points across the different trade classes (direct, mass, premium, and professional)
- Assess the key growth drivers in this market and what the opportunities are for the future
Report Contents
Introduction
Executive Summary
This presentation-style chapter includes:
- Overview of key findings
- Market size and growth of lash growth enhancer products
- Estimated sales and growth of lash extension services in salons
- Product offerings and new product activity
- Competitive landscape
- Outlook
Brand Profiles
Brief profiles of approximately 10 eyelash growth brands (see Table 1), including the following information:
- Overview and offerings
- Estimated sales and growth (2016 and 2017)
- Distribution
- Marketing activities
Lash Bar Channel Analysis
- Market size and growth of lash bar studios
- Brief profiles for approximately five lash bar studio chains (see Table 2)
NOTE: This study will cover any and all lash enhancer product players as part of the scope. These few have tentatively been selected to be profiled in detail.
* Subject to charter subscriber input
Table 1: Select Examples of Brand Snapshots Provided |
Grande Cosmetics |
Lash Food |
Latisse |
Luna Netcar |
neuLash |
Plume |
Public Beauty |
RevitaLash |
Rodan + Fields |
The Queens Pegasus |
Table 2: Select Lash Bar Studios to be Profiled |
Amazing Lash Studio |
Blushington |
The Lash Lounge |
Lash Spa Studio |
Scope & Benefits
Lash Enhancer Products and Services: U.S. Market Brief provides a detailed independent appraisal of this fast-moving market and will explore market opportunities and challenges for beauty manufacturers.
- Covers lash and brow growth/regrowth accelerator products and serums that make lashes longer and/or fuller after several days/weeks of application
- Includes prescription eyelash enhancers (e.g., Latisse)
- Covers all consumer channels of distribution in the United States, including professional outlets
- Includes lash extension services
- Excludes mascaras, false eyelashes, and eyelash curlers
- Excludes surgical procedures, such as eyelash transplantation
- Excludes hair regrowth products for the scalp (e.g., minoxidil)
This report assists beauty market participants in identifying opportunities within the lash enhancer space. Specifically, it will help subscribers:
- Develop business strategies by understanding the trends and developments driving the lash enhancers category
- Design your product development, marketing, and sales strategies
- Develop market-entry and market expansion strategies
- Identify the key companies best positioned to take advantage of emerging market opportunities
Price Anchor
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