Professional Hair Care Indies: Global Analysis of Brands to Watch
Base Year: 2022
To be Published: Q1 2023
Indies are the most sought-after brands by cosmetics marketers, retailers, and shoppers alike. Recording staggering growth, these privately owned brands outpace the total market by offering unique product and ingredient stories, combined with compelling digital marketing that resonates with today’s beauty consumers.
Scope
- Industry disruptor brands that are independently owned, have a unique selling proposition, and are experiencing dramatic growth
- All key professional salon hair care product classes: hair color products, shampoos and conditioners, styling products, and texturizing products
- All consumer channels where professional salon hair care products are sold: salons, e-commerce, and brick-and-mortar stores
Table of Contents
Key Takeaways
A brief analysis of the 20 profiled brands with global reach, which will include:
- Key trends and developments
- Segmentation by brand positioning
- Recent industry acquisitions
- Most likely acquisition targets
- Future initiatives
Brand Profiles
Profiles of approximately 20 brands as shown in Table 2, each of which include:
- Brand overview
- Sales and growth
- Growth drivers
- Product offerings and claims
- Hero products/Bestsellers
- Key new launches
- Promotional activity
- Sustainability initiatives
- Pricing and distribution
TABLE 1. SCOPE | |
Global coverage |
TABLE 2. ILLUSTRATIVE LIST OF SELECT BRANDS TO BE PROFILED | |
Amika | Nak Hair |
Bosley MD | Nakagawa |
Cadiveu | Nashi Argan |
Celeb | Neuma |
Davines | Newsha |
Eleven Australia | No.3 |
Feeling | Oolaboo |
IGK | Oway |
Insight | Previa |
Italian Hairtech | Rica |
It´s a 10 | R+Co |
JPS Cosmetics | Sachajuan |
K18 | Sasaki Professional |
Kanato | Tokio |
Kevin Murphy | Unite |
Maria Nila | Weilaiya |
Report Benefits
This report will provide pertinent information on compelling indie brands that are helping shape today’s professional hair care industry. While they may be small in terms of sales value, these brands have the potential to become tomorrow’s billion-dollar buyouts. The report will:
- Assess independent brands that are outpacing professional salon hair care industry growth
- Provide an understanding of products and concepts that resonate with today’s consumers
- Identify potential acquisition candidates and/or local partners
Price Anchor
OTHER PROFESSIONAL BEAUTY REPORTS
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Multi-Site Skin Care and Wellness Destinations: U.S. Assessment
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Medical-Dispensed Skin Care: Mid-Year 2023 Update
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Skin Care 360˚: U.S. Market Brief
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Salon Distribution Benchmarking
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Salon Hair Care Global Series: Mid-Year 2023 Update
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Salon Purchase Channels U.S., Europe & China Market Analysis
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Professional Hair Color: Global Market Snapshot
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Professional Skin Care Global Series: Market Analysis and Opportunities
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Salon Hair Care Global Series: Market Analysis and Opportunities
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The Professional Skin Care Consumer: Attitudes and Behaviors Survey