Hair Tools

Hair Tools and Appliances: Market Analysis and Opportunities


Regional Coverage: Europe, United States


Base Year: 2020
Published: December 2020

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Base Year: 2022
To be Published: Q4 2022

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The report is a robust analysis of the hair tools and appliances market, focusing on market performance, key trends and developments, competitive landscape, distribution network, and understanding what’s in store for the future.

Scope

  • Analyzes powered hair tools and appliances, such as dryers/blowers, flat irons, curling irons, stylers, steam tools, and trimmers and clippers
  • Excludes non-powered tools, such as brushes and scissors
  • Includes a comprehensive analysis of brands intended for use in professional as well as consumer retail channels

Table of Contents

This two-volume series covers the below content for regions/countries listed in Table 1:

Introduction

Market Overview

  • Market size and growth (2021 and 2022*)​
  • Key trends and developments
  • Sales breakdown by:
    • — Category (Listed in Table 2)
    • — Segment (Listed in Table 2)
    • — Country (Europe only)
  • Country snapshots (Europe only)
  • Competitive landscape
  • Distribution channel landscape (listed in Table 3)
  • Marketing activities
  • Outlook to 2026
TABLE 1. REGIONS/COUNTRIES​
 

  • Europe
  • United States
TABLE 2. CATEGORIES AND SEGMENTS​
 

  • Hair dryers/blowers
  • Hot tools
  • Straighteners
  • Other stylers (curling irons/rods, stylers, and steam tools)
  • Trimmer and clippers

Brand Profiles
Brief profiles are provided for the 10 leading market movers (listed in Table 4).
Information includes:

  • Brand overview
  • Sales breakdown by category (2021 and 2022*)
  • New product activity
  • Distribution channel landscape
  • Marketing activities
  • Outlook to 2026
TABLE 3. DISTRIBUTION CHANNELS
 

  • Professional
    • — Beauty supply stores
    • — Online
  • Consumer retail
    • — Brick-and-mortar stores
    • — Online
TABLE 4. BRANDS TO BE PROFILED (TENTATIVE)
 

  • Andis
  • Babyliss
  • Braun
  • CHI
  • Conair
  • Dyson
  • GHD
  • Hot Tools
  • L'Oréal Professionnel
  • Moser
  • Panasonic
  • Paul Mitchell
  • Philips
  • Remington
  • WAHL

Report Benefits

This report will provide subscribers with an accurate picture of market size, segmentation, and performance of the hair tools and appliances market in Europe and the United States. It will enable subscribers to exploit business opportunities by understanding market dynamics, competitive forces, product trends, forecasts, and future trends. It will help understand:

  • The market performance with differentiation between the trends of the professional channel from the retail channel
  • Key market leaders and their contribution to each of the two market landscapes: professional and consumer retail
  • How the market is expected to evolve over a five-year forecast period

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