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Beauty Devices: U.S. Market Brief


Regional Coverage: United States

Base Year: 2020
Published: December 2020 Mainland China and United States

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Base Year: 2021
Published: December 2021

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The report provides in-depth insights on the performance of the U.S. market for at-home beauty devices in the wake of the coronavirus pandemic. It focuses on market size and growth, opportunities, key skin care concerns, and the competitive landscape.

Scope

  • Covers non-invasive forms of at-home skin care that mimic results that were once only achieved in doctors’ offices, salons, and spas
  • Scopes power-operated devices only
  • Includes beauty devices sold to consumers through all channels of distribution, such as direct sales, mass, prestige, and professional outlets
  • Excludes devices such as hair appliances and waxing equipment; devices and appliances used by physicians and aestheticians in professional outlets; and hair re-growth devices

Table of Contents

Introduction

Market Summary

  • Market size and growth (2020 and 2021)
  • Key trends and developments
  • Sales breakdown (2020 and 2021) by:
    • — Leading brands
    • — Skin care concern (listed in Table 1)
    • — Technology (listed in Table 2)
    • — Distribution channel (listed in Table 3)
  • Technology landscape
  • Competitive landscape with brand snapshots of leading and/or fast-growing marketers
  • Distribution channel landscape
  • Marketing activities
  • Outlook to 2026

Database Contents

Kline’s interactive database will provide:

  • Market size and growth
  • Market breakdown (2016-2021) by:
    • — Brand
    • — Company
    • — Skin care concern
    • — Technology
    • — Distribution channel
  • Outlook to 2026
TABLE 1: SKIN CARE CONCERNS
Acne elimination
​​Anti-aging​
​​Cellulite reduction and body firming/toning​
​​Cleansing​
​​Hair removal​

 

TABLE 2: TECHNOLOGIES
​Heat
​​Laser​
​​LED light therapy​
​​Microcurrent/nanocurrent​
​​Radio frequency​
​​Rotating​
​​Sonic​

 

TABLE 3: DISTRIBUTION CHANNELS
​Direct sales
E-commerce
​​Mass retailers​
​​Prestige/luxury retailers​
​​Professional (consumer sales)​

 

 

Table 4. Brands Covered
United States
Conair GloPro NuSkin (LumiSpa, Galvanic Spa) Silk'n
Cyden (SmoothSkin) Michael Todd Beauty PMD TRIA
Dr. Dennis Gross Skincare Newa ReFa Trophy Skin
Foreo NuFace Remington Ziip Beauty

Report Benefits

This report will provide subscribers with an accurate picture of the market size, segmentation, and performance of the beauty devices market in the United States, along with information on leading and fast-growing brands in the market. The report will also allow subscribers to:

  • Use it as a basis to identify where innovation is needed or where new product opportunities lie
  • Assess areas of growth based on at-home regimens being adopted by consumers
  • Learn about the emerging fast growers as well as market leaders

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