Beauty Devices: Market Brief


Base Year: 2020
Published December 2020

Regional Coverage: Mainland China, United States

A succinct view of how the at-home beauty devices market has come back to life in the wake of the COVID-19 pandemic, as consumers depend on these devices to maintain their beauty regimen at home.

Scope

  • Covers non-invasive forms of at-home skin care that mimic results once only achieved in doctors’ offices,  salons, and spas
  • Power-operated devices only
  • Includes beauty devices sold to consumers through all channels of distribution, including direct sales, mass, prestige, and professional outlets
  • Devices such as hair appliances and waxing equipment are excluded. Devices and appliances used by physicians and aestheticians in professional outlets are also excluded. Does not include hair re-growth devices.

Table of Contents

This two-volume series covers the below content for countries listed in Table 1:

Introduction

Country Summary

  • Market size and growth (2019 and 2020)
  • Key trends and developments
  • Sales breakdown (2019 and 2020) by:
    • — Leading brands
    • — Skin care concern (listed in Table 2)
    • — Technology (listed in Table 3)
    • — Distribution channel (listed in Table 4)
  • Technology landscape
  • Competitive landscape with brand snapshots of leading and/or notable marketers
  • Distribution channel sales breakdowns (listed in Table 3)
  • Marketing activities
  • Outlook to 2025

Database Contents

Kline’s interactive database will provide:

  • Market size and growth (as listed in Table 1)
  • Market breakdown (2015-2020) by:
    • — Brand
    • — Company
    • — Skin care concern
    • — Technology
    • — Distribution channel
  • Outlook to 2025
Table 1. MARKETS COVERED
  • Mainland China
  • ​United States​
Table 2.  SKIN CARE CONCERNS COVERED
  • ​Acne elimination
  • ​Anti-aging​
  • ​Cellulite reduction and body firming/toning​
  • ​Cleansing​
  • ​Hair removal​

 

Table 3.  TECHNOLOGIES COVERED
  • ​Heat​
  • ​Laser​
  • ​LED light therapy/luxury​
  • ​Microcurrent/nanocurrent​

 

Table 4.  DISTRIBUTION CHANNELS COVERED
  • ​Direct​
  • ​Mass​
  • ​Prestige/luxury​
  • ​Professional​
  • ​Radio frequency​
  • ​Rotating​
  • ​Sonic​

Report Benefits

This report will provide subscribers with an accurate picture of the market size, segmentation, and performance of the beauty devices market in Mainland China and the United States. The report will also allow subscribers to:

  • Identify business opportunities and partnerships
  • Assess opportunities based on the COVID-19 pandemic
  • Learn about emerging fast growers as well as market leaders

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